CAPACITY: 60,000 seats
PROJECT COST: $ 500 Million
If this project has highlighted the quality of our expertise alongside famous architects, it has especially allowed us to express our mastering of the FAN EXPERIENCE in large stadiums.
Our involvement in this project for nearly 7 years has allowed the club owner of the stadium, to have an innovative and scalable stadium with economic models adaptable and predictable up to 21 years.
Our biggest challenge for this project?
Find the best solution to allow 60,000 attenders to use their mobile to share their experience, use the connected services of the stadium (ticketing, food and beverage order, goodies order …), and in particular to be able to bet on the online platform of the club partner.
If today technology makes the implementation of this kind of feature easier while remaining constraining (cost, wiring, integration, evolution …), in 2014 it took almost a year of studies with mobile carriers and WIFI devices manufacturers to find the best solution for a stadium that open in 2016 and for which the club should not re-invest before 2021.
Successful challenge! and not only this one: this stadium is today one of the most profitable in Europe.
OUR SCOPE OF WORK FOR THIS PROJECT
FAN EXPERIENCE before a match @ the GROUPAMA Stadium (Feb.2019)